Episode 639: Did your B2B Sales Team suddely get stuck at home, wondering how they’re going to make sales again? It’s easy for someone to say, “just replace your meetings with zoom!” But we all know that building relationships in longer B2B sales cycles took networking events, meetings, coffees, lunches, dinners, and the occasional delivery of donuts. We can’t do any of that anymore. So what do you do? ✅ You use Linkedin. 🚫 But don’t use it like everyone else. 💡 The key is to use it to build relationships. People struggle with this one, but you’re someone who understands the value of relationships because you live in the B2B sales world. 👍 I’ve personally built strong B2B relationships over Linkedin that have resulted in multiple sales, even while trying cold calling, cold emailing, facebook groups and all kinds of venues. Linkedin is the strongest place to mobilize your B2B sales team. But like anything, there’s a way to make it work. 😁 Stop struggling by letting us show you how.
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